🔴LIVE: Monday Water Cooler ✅ + SOCIAL BOOSTS – Meet Peeps
🔗 Listen to the replay: Click here to listen on Clubhouse
🧠 Topic of the Day: Brand Voice in Action
Today’s session, hosted by Jonathan Howard, brought a fun and interactive twist to learning brand voice! 🎙️ Through a live role-playing game, participants were challenged to sell everyday products — from paper towels to Diet Coke — using different brand personalities. The result? A memorable crash course in voice, tone, and confidence.
Whether you were the “no BS expert” or the “sarcastic bestie,” the key lesson was clear: your brand voice is how people feel you, even before they know you.
✨ 4 Brand Voice Archetypes We Explored
- No BS Expert
🔥 Bold, direct, intense (think: Gary Vee)
“Stop waiting for the perfect time. It doesn’t exist. Take action now.” - Warm & Encouraging Mentor
💖 Supportive, heartfelt, inspiring (think: Brene Brown)
“You’re more resilient than you realize. Celebrate how far you’ve come.” - Fun & Quirky
😂 Sarcastic, casual, witty (think: Wendy’s or Pop-Tarts)
“If your coffee doesn’t have oat milk in it, are you even living?” - Luxe & Sophisticated
✨ Elegant, aspirational, polished (think: Chanel, Vogue)
“Timeless elegance meets modern sophistication.”
🎯 Bonus appearances: Sarcastic Bestie and Smart + Witty Pro
Shoutout to everyone who played along!
Here’s a fun example of using brand voice to sell a sweatshirt.
“Remember that warm hug your ex could never give you — our sweatshirt can.”
💬 Community Networking Highlights
These amazing members shared their links, energy, and good vibes — support them below:
- 🎨 Cristina Ceniceros – Marketing strategist and creative reel maker
🔗 Watch Cristina’s Reel - 🎬 Jolanta Young – Social media manager + photographer blending storytelling with culture
🔗 View her Dochi x Will Smith reel - 📢 Jackie Paz – Affiliate and digital marketing specialist at LunaSol Media
🔗 Check out her featured affiliate campaign - 🧠 Jonathan Howard – Content strategist and brand voice expert
🔗 Read his guide on developing your brand voice
🙌 Special shoutout to King Tito for holding it down in the chat with commentary, support, and votes. You’re officially on the invite list for every party. 🎉
📅 Join Us Live!
Want to promote your biz, test out your brand voice, and connect with Latino entrepreneurs?
👉 Join us Monday – Friday at 10:15 AM on Clubhouse with the Amigos crew.
We network. We grow. We laugh (a lot).
Bring your energy and a link — we’ve got a mic waiting for you. 🎤